At Basel 2013, Dior introduced the Chiffre Rouge AO3 timepieces by injecting additional watch-making features. The exceptional piece from the house of Dior is revamped and presented in new color and finishes of the dial.
The Chiffre Rouge A03, has been inspired by a reinterpretation of the NATO strap, originally developed for military wear, this vintage fabric is very appreciated by men today. With the introduction of this model, Dior proposes a new version of the NATO, not in fabric but in leather.
The special features of Chiffre Rouge include the timepieces being equipped with a leather NATO strap, a unique offer in the watchmaking industry. It is an innovation with a NATO strap not in fabric but in a smooth and very comfortable easy to wear calfskin leather. It is a technical, resistant but also elegant leather strap, fitting numerous wrist sizes while remaining easily adjustable without any tool.
The exclusive pieces include 100 limited edition timepieces worldwide for each model, with limited edition number engraved on the case-back, special numbered editions at an attractive price.
The special watchmaking features include watchmaking-look dial with hand-applied hour markers and a silver opaline finish , sapphire crystal glass with double sided antireflective treatment and a screwed in crown.