Having solidified its position in the sub-4-meter SUV category with Nexon and Punch, Tata Motors is now poised to venture into the compact SUV segment with the Tata Curvv SUV. In this competitive space, it will face formidable rivals like Hyundai Creta, Kia Seltos, Maruti Grand Vitara, Honda Elevate, Skoda Kushaq, and Volkswagen Taigun. The anticipated launch of the Tata Curvv is later this year, and in anticipation of that, Tata has unveiled images of the production-ready model.
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Tata Curvv Front Profile
The front fascia of the Tata Curvv has been unveiled in a vibrant orange hue at the Bharat Mobility Expo 2024, showcasing the production version. This color choice enhances the SUV’s sporty profile. The design language of Curvv’s front fascia aligns with the updated versions of Nexon, Harrier, and Safari.
The grille, surface detailing, headlamp and fog lamp housings, and the full-width LED light bar bear a resemblance to those found on the Harrier. Additionally, features like sequential turn signals and the lower bumper section closely resemble those of the Nexon.
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Tata Curvv Side and Rear Profile
The side profile of the Curvv exhibits a distinct personality, differing from the front fascia inspired by other Tata vehicles. The sheet metal features sharper bends, following straight lines throughout.
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The SUV is characterized by squared wheel arches and robust body cladding, giving it a more pronounced appearance compared to the Nexon. The pincer-styled dual-tone machined alloy wheels greatly contribute to the SUV’s visual appeal. These wheels are expected to be premium units, potentially available with the top-spec trims of the Curvv.
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Another noteworthy feature is the chrome outline adorning the windows of the Curvv. The inclusion of flush-type door handles, a first for Tata cars, contributes to a visually uncluttered appearance, imparting a refined and polished look to the SUV. The side profile additionally showcases the Curvv’s elevated ground clearance, seemingly surpassing that of the Nexon and Harrier.
The possibility of 18-inch wheels for the Curvv could account for the SUV’s tall profile.
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At the rear, the Curvv features a sloping roofline seamlessly integrated with the boot section, mirroring the overall aesthetic of the front fascia.
Notable highlights encompass a full-width LED light bar, sharp tail lamps, a prominent bumper, and a split aero rear spoiler.
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Tata Curvv To Take on Seltos and Creta
The Curvv boasts an attractive visual appeal, and its pioneering coupe styling in the segment stands as a distinct advantage, particularly for enthusiasts of this body style. While Curvv could have opted for a completely new front fascia, Tata seems to have maintained the existing design language.
The standout side and rear profiles serve as unique selling points, contributing to a clear differentiation from key competitors like Creta and Seltos.
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